Designer at PepsiCo

• Job Location New York, NY
• Seniority Not Applicable
• Type Full-time

Description

Overview At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute.

Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences, and brand engagements.

We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group.

Our goal is clear: to connect PepsiCo’s food & beverage portfolios, with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions of the world.

Responsibilities Our Opportunity! As part of the PepsiCo Global Foods Design team, you will partner closely with functional design experts as well as the business to develop brand design strategies across a spectrum of capabilities including product architecture, innovation pipelines, visual identity systems, design guidelines, packaging design, and structural design.

The Designer will engage with cross-functional teams to drive comprehensive brand and graphic design projects from ideation and strategy to execution.

The main objective of this role is to guide brand design, help craft the brand design strategy, and execute major design projects across the portfolio.

You are A lover of design, brands, and people A self-starter with entrepreneurial spirit Energized by challenges Empathetic to consumers, customers, and internal stakeholders Keen eye for consumer behavior trends in addition to extraordinary design savvy A storyteller, visually & verbally Comfortable multitasking Collaborative The role In this role, you will report to the Global Foods Design leadership and collaborate with other Design team members to drive design thinking from ideation thru concept development, refinement, and execution.